I’m a FL-born, NC-raised lover of the three C’s (coffee, cats and communication) who moved back to the Smoky Mountains after a 5-year hiatus spent between Charlotte, New York City and Philadelphia.
Like any marketer now-a-days, I wear many figurative hats and I’m always looking to expand my collection. I’m a creative, adaptable, go-with-the-flow type of lady and my life’s motto is “just figure it out.” After all, when there’s a will, there’s a way – especially when you’re passionate about using your skills to boost growth and inspire action for causes, products and businesses you believe in.
I have experience working in start-up, corporate tech and digital marketing agency-settings primarily practicing account management, customer experience, product marketing, content marketing, copywriting / copyediting, social media, creative campaign ideation and implementation, SEO / SEM, public relations and reputation management. I’ve worked with clients in various industries ranging from tourism and retirement to cloud hosting and technology. If you’d like to see samples of my work, please check out my portfolio.
Back in the day, I graduated with Magna Cum Laude honors and received my B.S. in communication with a public relations concentration and marketing minor from Western Carolina University. During my time as a catamount, I was a member of the Honors College and served as the elected Vice-President of WCU’s Chapter of the Public Relations Student Society of America.
Outside of the communications / marketing / pandemic world, I enjoy hiking, yoga, indoor rock climbing, live music, solo traveling, reading, experiencing new cultures and rescuing stray animals.